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Small Business Owner: Alfred’s Story

Small Business Owner: Alfred’s Story

                                                                            As told by Founder of CALTRiX – Alfred Ang (middle)

1. What is your business about, and what inspired you to get started?

CALTRiX is a Cloud Accounting Firm and Cloud Solutions Integrator, based in Selangor, Malaysia. I started this business by identifying a gap between SME Business Owners and their understanding of their business’s financial performance and position.

CALTRiX team strongly believes that we are able to fill up the gap by applying integrated cloud solutions into business processes of SME Business Owners and to empower them with the latest financial information, leading them to make better financial decisions.

We provide unique cloud services which SME business owners need to get the most updated financial information:

– Cloud Accounting Services
– Cloud Payroll Services
– Training and implementation of suitable Integrated Cloud Solutions into businesses

2. What are some of the challenges you face as a small business owner?

Most of the SME businesses in Malaysia are still using either offline accounting software or engaging a traditional accounting firm/freelancer.

Thus, as a startup of less than a year, the main challenge is to create the awareness about our unique cloud services to startups and growing businesses.

3. What has been your most satisfying moment in business?

So far, the most satisfying moment in business is that I found a bunch of ‘youngetic’ (young + energetic) teammates to join forces to make this cloud accounting firm stronger each day, providing the best cloud services.

4. What have been some of your failures, and what have you learned from them?

I view it as challenges instead of failures. One of the most challenging things I faced is to get the direction of CALTRiX crystal clear. There are questions of what is our vision and mission? What are our objectives to achieve next year?

Therefore, I spent countless hours to come out with a presentation slide, to deliver a clear direction to CALTRiX team. Now my team works better together as a team on the SAME vision, mission and objectives.

5. What would you say are the top three attributes needed to be a successful entrepreneur?

‘Youngetic’, visionary, & logical thinking.

6. What are your hobbies? What do you do in your non-work time?

I love sports and I play badminton on a weekly basis. During my non-work time, I spend time with my family or to have some quality me-time, to relax and to reflect about myself

7. If you had one piece of advice to someone just starting out, what would it be?

It’s never too late to start a business, but proper business planning (financial modelling, business validation and feasibility, business strategies, finding the right business partner/colleague etc) are a MUST-DO for starting a new business.

So, wait no more!

For more information about CALTRiX, visit http://www.caltrix.asia/

#ToughGetGoing is an ongoing campaign to recognize and appreciate the “Crazy Ant” behind every small business. We understand that it is not easy to be on this entrepreneurial journey – we had been there and we are experiencing it now, so we want to give as much support as we can to all small business owners by making creative services affordable to them as well as inspire and empower them in any way we can.

Have an inspiring startup story to share? Submit your story here.

For affordable creative services, visit crazyants.asia.

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